Algeria’s FAF to sign sponsorship deal with Coca Cola

Algeria’s Football Federation (FAF) will sign a three-year- sponsorship contract with the soft drink giant Coca-Cola Co on Saturday.

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• The contract is expected to be the most expensive deal in the FAF’s history as Coca Cola will offer more than 40 billion centimes.
• Earlier, the FAF signed sponsorship contracts with Algeria’s newspaper Echorouk, mobile phone operator Nedjma and food company Cevital.
• Those contracts are expected to help the federation in running the various national squads in the forthcoming continental and world competitions.